By Jackie Berg
First printed in the Michigan Chronicle
The cover tells the story. That’s the adage of the publication industry driven by consumer appeal.
If a consumer likes what he sees on a magazine cover, he’s more likely to want to look at what’s inside, according to Juan Sifuentes, a respected industry veteran known for his award-winning designs and graphic designer of the Michigan Chronicle’s LivingWELL Magazine.
Watch this great video about a community in Detroit that worked to improve their schools. Where they once had a graduation rate of under 50%, they now have 82 seniors graduating, all of whom were accepted to college. All it took was a new system to help the students learn that they can succeed.
“Success is contagious. That’s something that people don’t realize. Once you realize you can do it, you start finding that everything falls into place after that.”